Arcade Racing Game Trailer

For my racing trailer analysis I choose to look at SEGA Rally Online Arcade. 

While it doesn't have an especially interesting name, SEGA Rally Online Arcade has a pretty fun trailer.  First off I really like the choice of music. The well recognizable William Tell's Overture allows the audience to already know where the big points of interest will be in the trailer as it goes along to the music. Also the audience already knowing the music piece allows them to focus more on visuals.

The visuals in this trailer are all centered around the cars. In just about every shot, there is a car in the middle or close to the middle of the frame, giving the audience a clear focus for the short shots. Most of these shots also continue the direction of action from one shot into another allowing for smoother transitions between shots. 

Just for example, these two shots near the beginning of the trailer have a nice transition of action from one to another because the first ends with the action going in a direction that the next shot picks up on making a smooth transition. Also, most shots that have weird or new angles, usually only have one car in view, making it easier for the audience to focus. 

I only ever found one shot jarring, and that was because this shot (as shown above) didn't really have a clear focus until you saw the tunnel, and by then it was too late to appreciate it.  I figure they were trying to get a feeling of speed using the diagonals in the car and by being so close to it, but it ends up being too blurry without a clear focus. 

Overall I think the tone of the trailer is fun and much more inviting than other more "macho" racing game trailers with loud music. Tone is important to an audience and with this being an online racing game, this trailer promises a good time for everyone.  It shows just a regular racing game without a ton of gimmicks, but thats ok -- it's just a game for your friends to have some quick fun.